Privacy Policy

Effective Date: 5th June 2025

1. Introduction

Welcome to Geekpress! We are a newswire dedicated to providing you with the latest and most exciting news from the world of geek culture.

At Geekpress, we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and share your personal data when you visit and interact with our website, www.geek.press. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018 (DPA 2018), as well as the Privacy and Electronic Communications Regulations (PECR).

Please read this Privacy Policy carefully to understand our practices regarding your personal data and how we will treat it.

2. Who We Are (Data Controller)

Geekpress (referred to as "we", "us", or "our" in this policy) is the data controller responsible for your personal data. This means we determine the purposes and means of processing your personal data.

Our Contact Details: Big Games Machine Ltd. (trading as GeekPress). International House, 64 Nile Street, London N1 7SR. hello@geekpress.news

For any privacy-related queries or to exercise your data rights, please contact our Data Protection Lead: privacy@geekpress.co.uk

3. What Personal Data We Collect

Personal data means any information relating to an identified or identifiable living individual. We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data: Includes first name, last name, username or similar identifier.
• Contact Data: Includes email address.
• Technical Data: Includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Usage Data: Includes information about how you use our website, products, and services. This might include news articles you read, topics you show interest in, or interactions with our features.
• Marketing and Communications Data: Includes your preferences in receiving marketing from us and our third parties, and your communication preferences.
• Aggregated Data: We also collect, use, and share "Aggregated Data" such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this Privacy Policy.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

4. How We Collect Your Personal Data

We use different methods to collect data from and about you, including through:

• Direct interactions: You may give us your Identity, Contact, and Marketing and Communications Data by filling in forms or by corresponding with us by post, phone, email, or otherwise. This includes personal data you provide when you:
  • Create an account on our website.
  • Subscribe to our newsletter or other publications.
  • Enter a competition, promotion, or survey.
  • Give us feedback or contact us.
  • Post comments on articles.
• Automated technologies or interactions: As you interact with our website, we will automatically collect Technical Data about your equipment, Browse actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. Please see our Cookie Policy for more details.
• Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources, such as analytics providers (e.g., Google Analytics) or search information providers.

5. How and Why We Use Your Personal Data (Lawful Basis)

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you.
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. This typically includes improving our services, marketing, and preventing fraud.
• Where we need to comply with a legal obligation.
• Where you have given us consent to do so.

Here's a breakdown of how we use your personal data and the lawful bases we rely on:

Purpose/Activity	Type of Data	Lawful Basis
To register you as a new user and manage your account	Identity, Contact	Performance of a contract with you
To deliver news content and services to you	Identity, Contact, Usage	Performance of a contract with you, Legitimate Interests (to improve our content and services)
To manage our relationship with you, including notifying you about changes to our terms or privacy policy, and asking you to leave a review or take a survey	Identity, Contact, Marketing and Communications, Profile	Performance of a contract with you, Necessary to comply with a legal obligation, Legitimate Interests (to keep our records updated and to study how customers use our products/services)
To enable you to participate in a competition or complete a survey	Identity, Contact, Usage, Marketing and Communications	Performance of a contract with you, Legitimate Interests (to study how customers use our products/services, to develop them and grow our business)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting, and hosting of data)	Technical, Identity, Contact	Necessary to comply with a legal obligation, Legitimate Interests (for running our business, provision of administration and IT services, network security, to prevent fraud, and in the context of a business reorganisation or group restructuring exercise)
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you	Identity, Contact, Technical, Usage, Marketing and Communications, Profile	Legitimate Interests (to study how customers use our products/services, to develop them, to grow our business, and to inform our marketing strategy), Consent (for certain types of advertising cookies)
To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences	Technical, Usage	Legitimate Interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about news articles or services that may be of interest to you	Identity, Contact, Technical, Usage, Profile	Legitimate Interests (to develop our products/services and grow our business)
To allow you to comment on articles and interact with other users	Identity, Usage	Legitimate Interests (to foster community and engagement), Consent (for user-generated content)

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional offers from us: We may use your Identity, Contact, Technical, Usage, and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services, and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased services from us, and you have not opted out of receiving that marketing.

Third-party marketing: We will get your express opt-in consent before we share your personal data with any third party for marketing purposes.

Opting out: You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time.

6. Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them, please see our separate Cookie Policy.

7. Disclosure of Your Personal Data

We may share your personal data with the parties set out below for the purposes stated in section 5:

• Internal Third Parties: Other companies within our group acting as processors or joint controllers who provide IT and system administration services and undertake reporting.
• External Third Parties:
  • Service providers acting as processors based in the UK who provide IT and system administration services (e.g., website hosting, analytics).
  • Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors, and insurers based in the UK who provide consultancy, banking, legal, insurance, and accounting services.
  • HM Revenue & Customs, regulators, and other authorities acting as processors or joint controllers based in the UK who require reporting of processing activities in certain circumstances.
• Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this Privacy Policy.

8. International Transfers

We generally do not transfer your personal data outside the UK. However, if we do, we will ensure that a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the UK authorities.
• Where we use certain service providers, we may use specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

9. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

10. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

11. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

• Request access to your personal data.
• Request correction of your personal data.
• Request erasure of your personal data.
• Object to processing of your personal data.
• Request restriction of processing of your personal data.
• Request the transfer of your personal data to you or to a third party.
• Withdraw consent at any time where we are relying on consent to process your personal data.

If you wish to exercise any of the rights set out above, please contact us at privacy@geekpress.news

12. Children's Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect data relating to children.

13. Third-Party Links

This website may include links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

14. Changes to This Privacy Policy

We keep our Privacy Policy under regular review. This version was last updated on 5 June 2025. Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our Privacy Policy.

15. Complaints

If you have any concerns about our use of your personal data, you can make a complaint to us at privacy@geekpress.news

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk).